Baubleberry – Product Launch Campaign
Baubleberry approached me for their debut campaign with a simple yet striking brief: celebrate colour, playfulness, and authenticity.
We built the shoot around two key energies. One, bold and bright. For this, we leaned into strong daylight, pop-coloured makeup, and props like a rainbow cake/fork to reflect the brand’s vibrant, expressive side, to showcase jewellery that isn’t afraid to stand out.
The other soft and relatable. Shot in a cozy, natural-light setting, this side celebrated the quieter wearer: minimal in style, but still confident and unapologetically themselves.
Together, the visuals reflect Baubleberry’s core certainty through colour, inclusivity through expression. Loud or soft, bold or minimal it’s jewellery for whoever you are.
